Nigerian Breweries Plc on Monday announced the appointment of Jordi Borrut Bel as its new Managing Director/Chief Executive Officer.
The appointment takes effect from January 22, 2018.
Borrut Bel will succeed Johan Doyer who has served as Managing Director/CEO on an interim basis since June 16, 2017. The Board of Directors has informed the Nigerian Stock Exchange (NSE) of the appointment.
Bel is currently the Managing Director of Heineken’s subsidiary in Burundi, Brarudi S.A. and a Board member of Bralirwa Limited, Rwanda, also a Heineken subsidiary in Rwanda.
He joined Heineken Spain in 1997 as Sales Representative and subsequently held increasingly senior management positions in different countries, first as Distribution Project Manager in Slovakia, Brand Manager in France and Trade Marketing Manager at the Head Office in The Netherlands.
In 2006, he returned to Heineken Spain where he evolved in the organization and eventually became the On-Premise and Distribution Director and a member of the Management Team.
Bel was appointed the Managing Director of Brarudi S.A. in 2015 and has successfully led the company through a very turbulent period, strengthening the company’s route-to-market and launching successful innovations.
The Board is confident that Bel’s track record and broad experience stand him in a very good position to drive Nigerian Breweries Plc’ strategy and consolidate its leadership position in the Nigerian market.
